Training / Strength-Based Proposal Reviews Training

Learn to think like a government evaluator

Win more by evaluating from the customer’s perspective.

Your proposal isn’t ready to win without an effective proposal review. To improve proposal quality and submit winning bids, you have to think like a government evaluator.

This private class is customized to your company for immediate application on your current efforts. Discover what makes a great proposal and how to review, evaluate, and score your own proposals from the government’s point of view. You’ll also learn how to lead and participate in color reviews. Let us help you implement our seven quality measures to increase your win rate.

Training / Strength-Based Proposal Review (private, customized class only)

What you will learn

  • How the government manages procurements and evaluates proposals
  • How to plan and manage effective reviews that mimic how government evaluators score proposals
  • How to avoid common pitfalls in proposal reviews
  • How to lead every review session to increase proposal evaluation scores efficiently

Training / Strength-Based Proposal Review

Who should attend

  • Business Development professionals
  • Capture Management professionals
  • Proposal Management professionals
  • Company Executives
  • Project Managers
  • Technical professionals who participate in reviews
  • Any professional who needs to understand how proposal content is evaluated

(Eligible for 12 APMP CEUs)

Training / Private Customized Class

Class Price

  • This is a private, customized class. Please contact us for more information and pricing. No discounts are available.

Seminar Schedule

PRE-WORK / (~2-4 hours)

PRE-WORK for Participants

Homework for Day 2 requires 2 – 4  hours. Participants MUST complete this work prior to the start of class to familiarize themselves with the RFP and the proposal.

Private Customized Class / Day 12 (~4 hours)

DAY 1 Agenda:

Learn how the government manages and evaluates procurements (approximately 4 hours)

Private Customized Class / Day 12 (~6-8 hours)

DAY 2 Agenda:

Learn how to analyze strengths for this procurement and review proposals like a government evaluation team (breakout sessions) (approximately 6 – 8 hours)

Private Customized Class

About your Instructors

Vice President

Lisa Pafe

Vice President, CPP APMP Fellow, Capture Manager, Proposal Manager, Process Improvement Specialist, Trainer

Executive MS, Information Systems, The George Washington University MPP, John F. Kennedy School of Government, Harvard University BA, Political Science, Yale University


With more than 25 years of experience in business development, capture and proposal management, process improvement, and training, Lisa Pafe is a seasoned expert in her field. She holds multiple industry certifications. She is an APMP Fellow and holds APMP Professional-level certification (CPP APMP Fellow), a Project Management Institute (PMI) certified Project Management Professional (PMP), and a trained Internal Auditor for ISO 9001:2008. She has managed hundreds of winning government proposals, writes and speaks extensively, and is a recognized thought leader in the proposal industry.

Before joining Lohfeld Consulting, Lisa was Vice President of Corporate Development and Proposal Operations for Ace Info Solutions, Inc., Lisa was responsible for the company’s full opportunity life cycle, including positioning to win through branding, marketing, BD, strategic teaming arrangements, and capture and proposal management activities. Previously, she was President of Vision Consulting, Inc.; Vice President of Business Development for GovConnect, Inc.; and Director of Marketing Services for MAXIMUS, Inc.

Lisa was the 2016/2017 President of the Association of Proposal Management Professionals (APMP) National Capital Area (NCA) Chapter and previously served as Vice President and Speaker Series Chair.

Vice President

Dwayne Baptist

Vice President and Trainer, PMP, Capture Manager, Proposal Manager, Technical Lead, Orals Coach, Program/Project Management

BS, Engineering/Political Science, United States Naval Academy


Dwayne brings 30 years’ experience in the IT and service delivery sector, with 25 years’ experience in capture and proposal development. An expert Proposal Manager, Orals Coach, and Color Reviewer, he is a preeminent proposal strategist and solution architect. He has worked across DoD, many parts of DHS, and numerous civilian Federal Agencies. He has also led proposal efforts at the state and local level.

Prior to joining Lohfeld Consulting Group, Dwayne served in senior leadership roles in a variety of large and small companies. He has led efforts to win major IDIQ vehicles with ceilings as high as $10B, including assembling winning teams to enter new markets that subsequently won significant task order revenue. As president of Dwayne Baptist and Associates, he combined capture and proposal development consulting with executive coaching to help leaders and organizations develop the business processes needed to quickly and reliably capture, bid, and win new work, and to protect incumbent work.

Dwayne is a member of APMP, certified PMP, and proud graduate of the United States Naval Academy.