Class date: July 20, 2017
Do you have to write the technical or management sections of proposals? Would you like to learn the process professional writers use to create compelling content quickly for the technical and management sections of a proposal? If you would like to learn how to write better proposals more quickly and consistently receive higher scores, then this 1-day training seminar is for you.
What you will learn:
In this Proposal Writing seminar, you’ll learn how to:
- How the government evaluates proposals in order to write content that achieves high scores
- Proven quality measures for analyzing proposal content
- How to get organized with schedules, compliance matrices, and outlines
- How to plan proposal content using techniques such as templates and annotated outlines
- How to develop strengths-based win themes
- What proof points are and how to substantiate your claims with them
- The APB method and how to effectively write compliant, responsive, and compelling proposal responses with it
- Other tools and tips for effective writing
- How to develop action captions for graphics that underscore key messages
- How to recover your content based on review feedback
Who should attend?
This course is designed for technical and managerial professionals, company executives, and proposal professionals who are called upon to write sections of proposals or lead proposal volumes. (Eligible for 10 APMP CEUs)
|Registration and breakfast
Introductions and purpose
|9:00||How the government evaluates and scores proposals|
|9:30||Defining a great proposal/7 proven quality measures|
Team activity: building a realistic schedule
Team activity: developing strengths-based win themes
Team activity: identifying necessary data for proof points
|2:30||Proposal writing techniques|
Team activity: developing action captions
|3:45||Proposal review and recovery|
|4:15||Wrap up and Q&A|
Lisa Pafe, Lohfeld Consulting Group Vice President
Lisa Pafe teaches our Proposal Review seminar, Proposal Writing class, GWAC/IDIQ class, and APMP Foundation Certification class. She brings 25 years’ experience in management consulting, marketing, business development, project management, and proposal management. Her experience also encompasses project management, business process improvement, and organizational change management. She is a Project Management Institute (PMI) certified Project Management Professional (PMP) and an APMP Fellow with Professional-level certification (CPP APMP). She is a trained Internal Auditor for ISO 9001:2008. She holds a Masters of Information Systems from The George Washington University School of Business and a Masters of Public Policy from Harvard University. Lisa has managed hundreds of winning government proposals and brings extensive experience in all aspects of business capture and proposal operations.
Lisa is the 2016/2017 APMP National Capital Area (NCA) Chapter President and previously served as Vice President and Chair of NCA’s Speaker Series Planning Committee.
The class will be held at:
2291 Wood Oak Drive, Herndon, VA 20171
The cost for the seminar is $695. A light breakfast and lunch will be served
Discounts available for APMP members ($100 off per class), for anyone who registers for all three public classes ($195 off per class), and for current Lohfeld Consulting and Deltek Select or Premium customers ($145 off per class). Contact Julia Quigley (firstname.lastname@example.org) for discount codes.
Private on-site classes just for your company:
Click here and scroll to “Training Courses” for a listing of additional classes. Any class can also be taught on-site at your company location with up to 25 attendees. To discuss a private training class or our training series and receive a price quote, contact Julia Quigley at 571.421.7766 or JQuigley@LohfeldConsulting.com.