TArticles tagged with: writing plan

12 Ways to mitigate proposal strategy review risks

At the 2011 APMP International Conference, Lohfeld Consulting Group’s Managing Director Brenda Crist presented an informative session on mitigating proposal risks. Here are Brenda’s identified Proposal Strategy Review Risks and recommended Mitigation Strategies: Proposal strategy review is not held. Hold a proposal strategy, storyboard, or pink team review approximately one-third of the way into the proposal life cycle. Not holding a review results in inconsistent messages communicated across the proposal or missing key win themes and substantiating evidence. Proposal is inconsistent with customer instructions. Verify your storyboards or strategy (writing plan) is consistent with the customer’s instructions for preparing the bid. No key personnel identified. By the proposal strategy review, storyboard, or pink team review, your company should have key personnel identified. If this risk is not mitigated, escalate it to the highest source. By the time the document is prepared for final review, all key personnel must be identified. … Continue reading 12 Ways to mitigate proposal strategy review risks

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5 Essential elements for proposal writing plans

There are multiple terms used for the initial writing tools used in proposal development. Some use the term storyboard. This term comes from the movie industry in which the director blocks out scenes so she can visualize the action plot sequencing. Others prefer the term annotated outline to indicate the depth to which the flow of text is being developed. Writing plan is a generic term Lohfeld Consulting Group uses to refer to whichever method (storyboard or annotated outline) you select for a particular proposal development effort. Regardless of the term and the form used, the essentials of the writing plan template include: Reference to the section being addressed Theme or lead-in statement Substantiating evidence Offer design strategy for text and graphics Bulleted details for the text Writing plans provide the road map for the actual proposal. They give your writers a mechanism to organize their thoughts, gather evidence to … Continue reading 5 Essential elements for proposal writing plans

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2-Step process for finalizing your proposal solution

If you can’t explain it simply, you don’t understand it well enough. –Albert Einstein During the Pursuit Phase, your Capture Team should have developed a solution that addresses your client’s needs and provides a clear basis for award. The Capture Team continually refined and tested this solution with the client during the Pre-proposal Preparation Phase all the way up to final RFP release. With significant effort directed at the solution during these phases, it is important to spend time immediately after final RFP release and before conducting the kick-off meeting to review the proposed solution against the final RFP contents, make any necessary adjustments to finalize your solution, and ensure that your team is ready to start final proposal development. Review the requirements in the final RFP to determine if the implementation plan, price strategies, teaming relationships, technical feasibility, and cost competitiveness you developed during the Pre-proposal Preparation Phase address … Continue reading 2-Step process for finalizing your proposal solution

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