TArticles tagged with: proposal writing training

Improving the quality of proposal content with a writing model – Part 1

Spend time training your proposal writers

Proposal managers are frequently faced with the challenge of proposal resources who can’t write well. We are often assigned technical resources with a reputation for poor writing and new resources whose lack of familiarity with proposals is reflected in their content submissions. This creates a lot of extra work for proposal managers to “fix” sections, and the rough content disrupts color reviews. Inevitably, reviewers either can’t resist the urge to redline the document, or they’re so frustrated trying to understand convoluted language that they mentally check out. Neither of these options leads to effective reviews that validate the content or improve the proposal. When faced with the challenge of unskilled writers, I’ve seen proposal managers take one or more of the following actions: Interview the resource and write the section for themselves Pair the writer up with a more experienced writer (often assigned to another section) Give the writer boilerplate or prior proposal … Continue reading Improving the quality of proposal content with a writing model – Part 1

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