Tag: proposal strategy

Strategic differentiation with a customer focus

I recently worked on a proposal that required – not an executive summary – but an introduction that called out the vendor’s differentiators. Perhaps one of the hardest aspects of… Continue reading Strategic differentiation with a customer focus

12 Ways to mitigate proposal strategy review risks

At the 2011 APMP International Conference, Lohfeld Consulting Group’s Managing Director Brenda Crist presented an informative session on mitigating proposal risks. Here are Brenda’s identified Proposal Strategy Review Risks and… Continue reading 12 Ways to mitigate proposal strategy review risks