In this and the next few posts, Briana Coleman, PPM.APMP takes you through the business development (BD) life cycle and discusses how to incorporate production into each phase of the life cycle. What is production? Many people in our industry think of production simply as printing and assembling our proposals. But, production also includes all of the steps that lead up to our ability to hit Print. These include desktop publishing, graphic design, and editing—all necessary before you print and assemble your books, and most importantly, deliver your winning proposal! These activities are typically thought of as tasks we accomplish in the last few days before delivery; however, I want to impress upon you that production activities should be incorporated throughout your BD life cycle. The graphic below depicts a typical BD life cycle with five phases: Phase 1 Opportunity identification and assessment Phase 2 Pursuit Phase 3 Pre-proposal preparation … Continue reading Proposal production across the business development life cycle – intro to the life cycle (Part 2 of 6) →