TArticles tagged with: government evaluator

The Rationale for Eliminating Win Themes in Proposals

The Government is clear how they evaluate best value bids

If you attended a proposal writing class years ago, the instructor taught you to include win themes in every major proposal section. The instructor told you to link win themes to discriminators found in your offer and that the most powerful win themes discriminated your offer from those of your competitors. While it is good to differentiate your solution from competitors, it is only part of the equation needed to win. To win, you must consider the Government’s own instructions describing how they evaluate bids when using Federal Acquisitions Regulations (FAR) Part 15 15.101 Best value continuum, as opposed to FAR Part 15.101-2, where they look for the lowest price technically acceptable bid. In FAR Part 15.305 Proposal Evaluation, the Government is clear how they evaluate best value bids, “Evaluations may be conducted using any rating method or combination of methods, including color or adjectival ratings, numerical weights, and ordinal … Continue reading The Rationale for Eliminating Win Themes in Proposals

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50 Words and Phrases to Use in Resumes

Persuade evaluators that your candidate is best placed to perform the work and implement your solution

Customers look for candidates, who understand their work, and possess the skills to help them achieve their objectives and overcome challenges. Customers also look for candidates, who have achieved recognition from their customers and industry and who show thought leadership and innovative approaches. Resumes that merely present a laundry list of tasks the candidate has performed will not score well as compared to resumes that describe how the candidate met and exceeded the customer’s requirements. If evaluators find the technical, management, and past performance scores are tight between competitors, resumes can often become the deciding factor for the win.  Using words or phrases that persuade evaluators that your candidate is best placed to perform the work and implement your solution can increase your proposal score. The next time you want to write a resume consider using one of the following 50 words and phrases to highlight your candidate’s qualifications and … Continue reading 50 Words and Phrases to Use in Resumes

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How to review your proposal to move beyond ‘Acceptable’

At a minimum, proposals must be compliant and responsive.

This article was originally published on May 1, 2020 on WashingtonTechnology.com We all know that, at a minimum, proposals must be compliant and responsive. If a proposal meets this minimum bar, the evaluator is likely to award it an Acceptable rating. But what if, despite several rounds of color team reviews, the proposal barely meets this mark? A Mediocre Proposal We can assume that an Acceptable proposal will not win in a federal government competitive best value trade-off, unless other bidders also submit Acceptable proposals, and price is the determining factor. Under the Federal Acquisition Regulation (FAR), government evaluators must make an award based on benefits offered by the proposer. Those benefits may include features of the proposed offering with proven benefits, or a low price, or some combination of the two. Still, unless the win strategy is based on a low bid, the goal of our color team reviews … Continue reading How to review your proposal to move beyond ‘Acceptable’

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Win rates double with seven quality measures – updated

Lohfeld Consulting Group Research Report

Lohfeld Consulting Group’s seven quality measures more than double proposal win rates. This is a bold statement, but we proved it by applying our proposal review methodology on 23 bids for six customers. Using our quality measures as the basis for color team review and recovery, we helped government contractors achieve positive results that they can now adopt to compete more effectively in a highly competitive marketplace. The problem Color team reviews have a major bearing on proposal quality. An effective review means the difference between a merely Acceptable proposal and an Outstanding bid that results in a win. However, proposal reviews are quite often disorganized and highly ineffective. Reviewers pay little attention to factors that matter most to evaluators and instead provide qualitative feedback that the proposal team finds difficult to implement during the recovery stage. Because the review process lacks a structured framework, proposal recovery is equally disorganized. … Continue reading Win rates double with seven quality measures – updated

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