Insights Blog

Highlight your strengths

Features tell, benefits sell…but in the federal space, strengths result in the win

We all know the adage: features tell, but benefits sell. This tired, old adage of how to sell is true, but in the federal space, strengths result in the win. Government evaluators typically review your proposal using a scoresheet. In accordance with Federal Acquisition Regulations (FAR,) they must evaluate the bid based solely on the evaluation factors and subfactors as well as their relative importance. To do so, they must document strengths, weaknesses, deficiencies, and risks. Government evaluators search your proposal for information they need to document findings properly. Evaluators treat your proposal like an encyclopedia to search for potential strengths, weaknesses, deficiencies, and risks. Typically, evaluators review and score specific proposal sections rather than the entire bid. They do NOT read the proposal like a novel from page one to the end. Often, they do not bother to read sections that are not scored, such as the transmittal letter … Continue reading Highlight your strengths

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How government contractors can grow in an increasingly competitive and stagnant market

The case for acquiring GWACs/IDIQs

For the past several years, government spending on contracts has been stagnant or decreased. The Government Accountability Office (GAO) Contracting Data Analysis Assessment of Government-wide Trends Report (March 2017) found “that while defense obligations to buy products and services decreased by almost 31 percent from fiscal year 2011 through 2015, from $399 billion to $274 billion, civilian obligations remained fairly steady” at an average $128.3B. The Administration’s 2018 budget is likely to change spending dynamics with a proposed $54B increase in defense spending and decreases in civilian agencies ranging from a high of 33% at the Department of State to a low of 1% for the National Aeronautics and Space Administration (NASA). The case for acquiring GWACs/IDIQs So, how can government contractors grow in an increasingly competitive and stagnant market? One answer might be by leveraging Government-Wide Acquisition Contracts (GWACs) or Indefinite Delivery/Indefinite Quantity (IDIQ) contracts to grow business. GWACs … Continue reading How government contractors can grow in an increasingly competitive and stagnant market

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Government Matters | Francis Rose and Bob Lohfeld discuss Bob’s new book, “10 Steps to creating high-scoring proposals”

A modern perspective on proposal development and what really matters

Government Matters (ABC7 and NewsChannel 8) host Francis Rose and Bob Lohfeld discuss Bob’s new book, 10 Steps to creating high-scoring proposals: A modern perspective on proposal development and what really matters, and how government contractors can apply these principles to grow their businesses. — — In this book, we share our modern perspective on proposal management and what matters within the proposal process. We’re using these insights to help our customers concentrate on what’s truly important in proposal development and on best practices that may have fallen to the wayside in their companies. Available on Amazon.com (paperback and Kindle) – click to order We examine the Federal Government source selection decision-making process and what the government evaluators and the final decision maker look for as they review your proposals. We discuss our strength-based solutioning process and the difference between features and benefits—and how to really make your proposal stand … Continue reading Government Matters | Francis Rose and Bob Lohfeld discuss Bob’s new book, “10 Steps to creating high-scoring proposals”

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Proposal writing and the eight-second attention span

APMP Carolinas and Georgia Chapters Joint Webinar

Date: Aug. 1, 2017 Time: 12:00 p.m. EDT Click here to register Lisa Pafe will reprise her SPAC 2017 presentation, which was highly rated in the SPAC feedback survey and is relevant for all proposal managers and writers. A 2015 Microsoft study found that digital distractions have resulted in the average person having an 8-second attention span, less than a goldfish! A 2016 Harvard Business Review article stated that bad writing is the biggest productivity buster. Yet, we still write proposals the old-fashioned way, as if our evaluators have unlimited time and focus. This presentation will discuss how to modernize our proposal writing to win in the digital age, using persuasive, attention-grabbing techniques such as calls to action, exceeding expectations, and clearly relevant writing. Please register for APMP Carolinas and Georgia Chapter Joint Webinar: Proposal Writing and the Eight-Second Attention Span on August 1, 2017 at 12:00 noon EDT: Click … Continue reading Proposal writing and the eight-second attention span

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