Click here to list to the interview. On January 8, 2018, Amtower Off Center, host Mark Amtower wrapped up 2017 with Lohfeld Consulting Group Founder and CEO Bob Lohfeld, Federal News Radio’s Executive Editor Jason Miller, and Washington Technology Editor-In-Chief Nick Wakeman. This is part one of a two-part interview. Topics include: The continuing importance of GWACs, with a focus on Alliant 2 Category management, phase two with OMB pushing “Best in class” contracts Operating on yet another CR M&A highlights An early obituary for LPTA? Hosted by nationally-known speaker and consultant Mark Amtower, Amtower Off-Center highlights the good, the bad, the ugly and the just plain silly of doing business in the government market. Every week experts join Mark for a lively discussion of current issues facing the government contractor community. Bob Lohfeld, CF, APMP Fellow, serves as Chairman of Lohfeld Consulting Group. He has more than 30 … Continue reading A 2017 Recap – Part 1 | Amtower Off-Center
It’s Thursday. Time for another proposal color team review. The Proposal Manager is faced with one of these all-too-familiar scenarios. Scenario 1: Reviewers call the baby ugly The color team reviewers conclude that the proposal stinks. They don’t really know why, but they don’t like it. They offer recommendations, some of which are actionable, some of which are compliant, but none of which improve the proposal quality. Some of the reviewers never read the RFP thoroughly, so their comments must be taken with a grain of salt. Scenario 2: Reviewers suggest improving the win themes The review team couldn’t find any win themes. They recommend that the proposal team goes back to the drawing board and come up with features, benefits and proofs. However, since the capture team never briefed reviewers on Voice of the Customer, they provide no counsel on which of these win themes would resonate with reviewers. … Continue reading Are your proposal review teams derailing the win?
Click to watch this free APMP-NCA Chapter/Lohfeld Consulting webinar Click to download the presentation Why you should attend: A 2015 Microsoft study found that digital distractions have resulted in the average person having an 8-second attention span, less than a goldfish! A 2016 Harvard Business Review article stated that bad writing is the biggest productivity buster. Yet, we still write proposals the old-fashioned way, as if our evaluators have unlimited time and focus. This webinar will discuss how to modernize our proposal writing to win in the digital age, using persuasive, attention-grabbing techniques such as calls to action, exceeding expectations, and clearly relevant writing. Meet your presenter: Lisa Pafe, Vice President (VP) at Lohfeld Consulting Group, CPP APMP Fellow and PMP, has 25+ years’ capture and proposal experience. She is President of the APMP-National Capital Area (NCA) Chapter, and was VP and Speaker Series Chair for 2 years each. She … Continue reading Recording available | Proposal writing and the eight-second attention span
Dec. 4, 2017, 1:30 pm–2:45 pm Wendy Frieman, Vice President, The Lewin Group Lisa Pafe, Vice President, Lohfeld Consulting Group This panel discussion between contracting officers and proposal managers will explore the ways in which the two communities approach the acquisition process from different perspectives, and often, in the process, miscommunicate and create misconceptions. The discussion among seasoned professionals will be organized around topics that are of most concern to each side, with the goal of surfacing underlying causes as well as possible remedies. ACTIVITY: This is a moderated panel discussion with specific questions posed to the audience, followed by questions from the audience. The value of the session will be enhanced by participation from the audience. Click to learn more about GCMS 2017