Do you know how the government really evaluates proposals? Have you ever wondered what they look for when they read through each offer and what they like and dislike when scoring proposals? Not knowing this makes submitting a proposal to the U.S. Government like firing a shot across their bow. What happens on the “other side” is a mystery to most contractors, and debriefs often don’t tell the whole story. Or, even half the story! This is because those who prepare proposals and those who evaluate them have vastly different perspectives.
In this webinar, we release the results of our 3-year research project on how the government evaluates proposals and what capture and proposal managers need to know in order to create better, higher-scoring proposals and win more highly competitive bids.
Click to watch the webinar replay and download the presentation and research brief.
You will learn how to realign your proposal development efforts to make your proposal consistent with the way evaluators see the world, and you’ll learn how to tune your proposals to consistently achieve higher scores.
Watch the webinar replay to hear Wendy Frieman, Lohfeld Principal Consultant, provide lessons from the “other side of the divide” based on 3 years’ of interviews with acquisition personnel who have read and evaluated proposals with values up to and exceeding $1B. She explains 7 secrets learned from the other side and shows you how you can use these to up your competitive game.