Insights Blog
Articles tagged with: writing plan
12 Ways to mitigate proposal strategy review risks
At the 2011 APMP International Conference, Lohfeld Consulting Group’s Managing Director Brenda Crist presented an informative session on mitigating proposal risks. Here are Brenda’s identified Proposal Strategy Review Risks and recommended Mitigation Strategies:
- Proposal strategy review is not held. Hold a proposal strategy, storyboard, or pink team review approximately one-third of the way into the proposal life cycle. Not holding a review results in inconsistent messages communicated across the proposal or missing key win themes and substantiating evidence.
- Proposal is inconsistent with customer instructions. Verify your storyboards or strategy (writing plan) is consistent with the customer’s instructions for preparing…
5 Essential elements for proposal writing plans
There are multiple terms used for the initial writing tools used in proposal development. Some use the term storyboard. This term comes from the movie industry in which the director blocks out scenes so she can visualize the action plot sequencing. Others prefer the term annotated outline to indicate the depth to which the flow of text is being developed. Writing plan is a generic term Lohfeld Consulting Group uses to refer to whichever method (storyboard or annotated outline) you select for a particular proposal development effort.
Regardless of the term and the form used, the essentials of the writing…
2-Step process for finalizing your proposal solution
If you can’t explain it simply, you don’t understand it well enough. –Albert Einstein
During the Pursuit Phase, your Capture Team should have developed a solution that addresses your client’s needs and provides a clear basis for award. The Capture Team continually refined and tested this solution with the client during the Pre-proposal Preparation Phase all the way up to final RFP release.
With significant effort directed at the solution during these phases, it is important to spend time immediately after final RFP release and before conducting the kick-off meeting to review the proposed solution against the final RFP…
